Maverick is an AI tool that enables ecommerce stores to have personalized interactions with their customers through video marketing. It can automatically personalize a single video for each customer and integrates with popular ecommerce platforms like Shopify and WooCommerce. With pre-built scripts and templates, users can quickly get started. Maverick has received positive reviews from customers and merchants for its personalized messages and has been reported to drive revenue and engagement by increasing email engagement, repeat purchases, and reducing refund requests.